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Senior Lead - Marketing

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Vacancy description

Senior Lead - Marketing

Are you a commercially sharp marketer who wants to make a real impact in the energy transition?

 

KK Group is looking for a Senior Marketing Lead to support the growth of our Cooling division — one of our core solution areas powering wind turbines and energy-intensive industries worldwide.

 

In this role, you will develop and execute segment- and product marketing for the Cooling division, translating technical product strengths into clear market positioning and supporting this through compelling content, targeted campaigns, and a strong sales material.

 

Your Mission

You will lead marketing activities for the Cooling division and ensure that our solutions are communicated clearly and consistently across industries.

 

You will develop and execute marketing activities, while driving go-to-market initiatives supporting product launches and entry into new industry segments.

 

Working closely with colleagues across engineering, product management, and sales, you will translate complex technical solutions into clear and compelling communication that supports customer engagement and commercial growth.

Highlights of the offer

  • Job offer expiration: 19/04/2026
  • Type of work: Hybrid
  • Role: Individual Contributor / Specialist
  • Location: Europe, Denmark, Horsens

Responsibilities

  • Develop marketing content and materials that clearly communicate the value of our solutions
  • Build and continuously improve a strong sales enablement toolbox for the including presentations, brochures, product sheets, and customer-facing materials
  • Translate complex solutions into visually compelling communication
  • Drive marketing go-to-market initiatives and follow-up for new products and industries
  • Plan and execute marketing campaigns aligned with the division’s commercial priorities
  • Produce thought leadership content such as case studies, articles, and digital content
  • Contribute to the division’s presence across digital channels, exhibitions, and industry events.

Our requirements

  • A relevant degree in marketing, business, communication, or a related field.
  • 5+ years of marketing experience. Industrial or energy sector experience is a plus, but not required
  • Proven experience with content creation, product marketing and go-to-market execution
  • Strong ability to translate technical information into clear and engaging marketing content
  • Strong visual and aesthetic sense, with the ability to design high-quality marketing materials
  • Skilled in presentation design, visual storytelling, and structured communication
  • Experience working with graphical tools (Adobe InDesign, Photoshop, Premiere, etc.)
  • Fluent in English (written and spoken); Danish is an advantage.

We offer

By joining KK Group, you will be part of a culture where diversity is embraced, every nationality is respected, and trust and collaboration across perspectives drives our success. Across our global organisation, we offer a wide range of job opportunities spanning office-based roles, production facilities, and onsite positions worldwide. Our roles cover multiple functions, locations, and disciplines, providing diverse career paths across the business. Whether you’re interested in engineering, manufacturing, operations, or support functions, you’ll find opportunities at KK Group to grow your skills, contribute to meaningful work, and make an impact.

Potential Benefits (Depending on Role)

Further information

Location
The role is based in Horsens, Denmark, with weekly presence at our HQ in Ikast where the rest of the Marketing & Communication team is located.


Travel
Travel of approximately 5–15 days per year should be expected. This includes participation in selected industry exhibitions and events, as well as visits to KK Group's sites to maintain close connection with our products, technologies, and operational environment.

If the above matches your field of interest and your qualifications, please send your application and resume as soon as possible. Interviews are held on an ongoing basis.

 

For further information, please contact:
Kenneth Damm Hansen Mobile: +45 2476 3799
Email: kehan@kk-group.com
 

About KK Group

KK Group is a global technology partner delivering power, controls, cooling, monitoring and service solutions for renewable energy and energy-intensive industries.


With more than 45 years of experience in the wind industry and technologies installed in over 120,000 turbines worldwide, KK Group provides critical electro-mechanical systems that enable electrification, improve energy efficiency, and optimise the lifetime performance of industrial assets.


The company’s capabilities span the full value chain - from development and manufacturing to service and digital solutions - supporting customers across the entire lifecycle of their platforms. Backed by its long-term owner, A.P. Moller Holding, KK Group is expanding beyond wind into selected energy-intensive industries including hydrogen, mining, rail and defence.


Today, KK Group employs more than 3,700 people across 10+ countries and is building a more diversified, resilient and global business - Powering Change towards a more sustainable tomorrow.


Visit www.kk-group.com to learn more about our company and career opportunities.


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